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![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/6b8eb9f18bae3ba4c506f221fd9c4628/5c1198e5-746d-4fb1-ac26-44c6a96be073_rw_1920.jpg?h=42f3abf8428d6b00f9a237d5baedd0df)
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Yes, this is an arcane campaign for a speciality tech company that pioneered digital data management for clinical trials. But the ads and the mailers and the tradeshow displays/events it included helped double the company's business in less than a year, which led to a very lucrative buyout. So there.